How can you do SEO for free? Step by Step SEO Checklist

Step By Step SEO Checklist

You can do SEO for free, but there are a lot of different methods that will work, and not all of them are free. We will guide you step by step SEO Checklist and how can you do SEO for free in this blog post. 

What is SEO?

Search engine optimization (SEO) is the process of getting your website to show up high on search engines like Google when someone types in a keyword related to your site. It is a way for businesses to get more customers through organic search results.

Why do you need SEO?

Search engine optimization (SEO) works by improving the visibility of your website in the search results, so that it ranks higher and becomes easier for people to find. SEO involves using various techniques to make your site more visible in the search results for relevant keywords.

A successful SEO strategy aims to optimize the content, title, meta tags, and link building for the best possible search engine ranking.

How can you do SEO for free?

With the right SEO strategy, it’s possible to get free traffic. However, it takes time and effort. You need to be willing to put in the effort needed to optimize your site.

There are a number of different ways to get started with SEO, and they are all free. You simply need to find the method that works best for you.

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Step By Step SEO Checklist

There are many important steps that SEOs should take when they want to ensure their site is properly optimized. As we dive deeper into the world of search engine optimization, there are many things that we need to know and understand before moving forward.

SEO Basic

If you have been involved in the world of search engine optimization, then you are probably already familiar with SEO basics. However, if you haven’t had a chance to explore them before, or if you need a refresher, you might find this guide helpful.

A) Set up Google Search Console

Google Search Console allows you to upload sitemaps to Google Search Console, which makes it easier for Google to crawl your site. Webmaster Tools is a free service from Google that allows webmasters to find out how well their site is performing in search engine results pages (SERPs). It includes metrics like keywords and search traffic data, as well as suggestions for improving your site.

How to Add Your Website to Google Search Console?

  1. Sign into your Google account. Make sure you’re using your business (not personal) account if it’s a business website.
  2. Go to Google Webmaster Tools.
  3. Click “Add a property.”
  4. Choose “Website” from the drop-down menu and enter the URL of your site. Make sure you’re using the exact URL that appears in the browser bar.
  5. Click “Continue.”
  6. Pick a way to verify you own your website (HTML file upload, domain name provider, HTML tag, GA tracking code, or GTM container snippet).
  7. If your site supports both http:// and https://, add both as separate sites. 

To learn more about how to add you website to Google Search Console please visit The Ultimate Guide to Google Search Console in 2021 by Hubspot. 

B) Bing Webmaster Tools

Bing Webmaster Tools provides you with the ability to see which search queries are driving traffic to your site. You can also view detailed information about the top organic search results for your site. This includes the keyword that drove the traffic and other related information.

How to Add Your Website to Bing Webmaster Tools?

  1. Go to Bing Webmaster Tools
  2. Enter your site URL address in the ‘Add a site’ field.
  3. Enter your sitemap URL.
  4. Click ‘Add’.
  5. Under ‘Option 2’, copy the meta tag code.
  6. Log in to your WordPress website.
  7. Click on ‘SEO’.
  8. Click on ‘General’.
  9. Click on the ‘Webmaster Tools’ tab.
  10. Add the code under ‘Bing verification code’.
  11. Click ‘ Save Changes’.
  12. Switch back to Bing Webmaster Tools and click ‘Verify’.

To learn more about how to add you website to Bing Webmaster Tools please visit Yoast Blog.

How to Add Your Website to Bing Webmaster Tools

C) Set up Google Analytics

A web analytics tool that allows you to see how people are using your site, where they are coming from, what pages they visit, and more. It can be used for both free and paid sites, as well as mobile devices. You can also set up goals to track conversions and set up custom filters to segment traffic by demographics and interests.

D) Install and Configure an SEO Plugin (WordPress)

E) Generate and Submit a Sitemap

F) Create a Robot.txt file

G) Check Search Console for Manual Actions

H) Make Sure That your Website is Index

Keyword Research

A) Identify your Competitors

B) Conduct a Keyword Gap Analysis

C) Find your main ‘Money” Keywords

D) Find long-tail Keyword Variations

E) Find Question Keywords

F) Analyze the intent of Pages that Rank

G) Create a Keyword Map

H) Prioritize by Search Volume and Keyword Difficulty

Technical SEO

A) Leverage “Inspect URL” feature in GSC

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